The toughest part of innovation? Accurately predicting what customers want, need, and will pay for. Even if you ask them, they often can't explain what they want.
The Event will take place Thursday 26th at 17.00hrs at The Café, located at Dare2mansion - Vermundsgade 13-15, 2100 Copenhagen Ø with our Guest Speaker Erica Grong from Rio Grande Chapter in Albuquerque, New Mexico, USA
Innovation Games are collaboration frameworks that you can play online or in-person with your colleagues and customers. You will be introduced to twelve unique games that help you uncover your customer's true hidden needs and desires. You will also learn how and why a game works, how to setup, play and analyze a game and how you can integrate the results into your existing research and development processes. Learn new methods that focus your efforts, reduce your costs, accelerate time to market, and ensure that the solutions you develop are the right ones."
Erica Grong has a specialized certification in Gamification is currently employed as an IT Project Manager for the University of New Mexico, in Albuquerque, New Mexico, USA. She . She is in her third year as VP for Communication for the PMI Rio Grande Chapter, and currently pursuing her MBA from the University of New Mexico. Her credentials include: PMP, PMI-ACP, CSM, and ITILv3.